First, let’s get on the same page and agree on what lead generation is. Simply put, lead generation is a process of finding the people who are inter...
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People rarely remember who comes in second. We are wired to cheer for who comes first. In the information publishing arena, he who dominates the marke...
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The thing about #hashtags is that you either get it by this time, or you still can’t figure out the sense behind them. They are either a wonderful m...
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What’s the first thing you see on Facebook, right after you log in? It’s your news feed, which dominates your home page. Only the cover image is m...
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Social media marketing success is all a matter of mathematics. It’s a numbers game, and as such you can more or less predict the outcome, given that...
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Have you ever played one of these mobile device apps that quiz you on which brands you recognize? They show you a cleaned-up logo, with all the text s...
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